The 26th Likha ng Central Luzon Trade Fair: Celebrating Innovation and Filipino Craftsmanship

 

26th Likha  ng CENTRAL LUZON 2024

Mega Trade Hall 2, 5th Floor Bldg B. SM Mega Mall, Mandaluyong City

October 16-20, 2024


 

Get ready for the 26th Likha ng Central Luzon Trade Fair, happening from October 16-20, 2024, at the Mega Trade Hall 2, SM Megamall, Mandaluyong City. This event will highlight the region's commitment to sustainable and innovative products, bringing together the finest goods from the seven provinces of Central Luzon. With the theme “Tatak Pinoy! Innovative and Sustainable Products,” this year’s trade fair focuses on promoting creativity and eco-friendly practices in local entrepreneurship.

 

A Tradition of Promoting Local Enterprises

Since its inception, the Likha ng Central Luzon Trade Fair has been a key event for promoting micro, small, and medium enterprises (MSMEs) in the region. Now on its 26th year, it is one of the longest-standing trade fairs in the Philippines, organized by the Department of Trade and Industry Region 3 (DTI-R3) in collaboration with Philexport-R3. Supported by the Regional Development Council and the Central Luzon Growth Corridor Foundation Inc., the fair has successfully helped MSMEs connect with major buyers, distributors, and exporters from Metro Manila and beyond.

 

The event is a culmination of extensive support programs aimed at building the technical and business capabilities of entrepreneurs. Through training, product development, and other interventions, local businesses are equipped with the tools to showcase top-tier, export-quality products. It’s a highly anticipated event that continues to draw attention from both buyers and consumers eager to explore fresh, locally made offerings.

 

Discover the Diversity of Central Luzon’s Products

This year’s Likha ng Central Luzon will feature over 140 MSMEs from the provinces of Aurora, Bataan, Bulacan, Nueva Ecija, Pampanga, Tarlac, and Zambales. Each province brings its unique local branding to the forefront:

  • Aurora – "Siempre Aurora"
  • Bataan – "Galing Bataan"
  • Bulacan – "Tatak Bulakenyo"
  • Nueva Ecija – "Taas Noo Novo Ecijano"
  • Pampanga – "Love Pampanga"
  • Tarlac – "Natural Tarlac"
  • Zambales – "Zambales Finest"

Attendees can expect an impressive array of products from these regions, including:

  • Processed Food
  • Furniture and Home Furnishings
  • Wearables (Fashion accessories, bags, Filipiniana attire, footwear, and jewelry)
  • Gifts, Holiday Decor, and Novelty Items
  • Beverages
  • Woodcraft and Handicrafts
  • Organic and Cosmetic Products

This vast selection guarantees that there’s something for everyone, from traditional crafts to contemporary designs.

 

Special Exhibits: Pioneering Innovation in MSMEs

One of the highlights of this year’s trade fair will be a special exhibit showcasing the latest creative products and packaging innovations under the DTI’s Shared Service Facility (SSF) and OTOP (One Town, One Product) Next Gen Program. This section of the fair will demonstrate the cutting-edge developments that MSMEs are implementing to improve both the quality and presentation of their goods, reflecting the growing demand for products that are both innovative and sustainable.

Through these programs, MSMEs are equipped with the resources they need to enhance their competitiveness in local and global markets. The special exhibit will be a must-see for anyone interested in how the region’s businesses are evolving.

 

A Collaborative Effort

The Likha ng Central Luzon Trade Fair continues to grow each year, thanks to the collaborative efforts of various partners. In addition to the key organizers, the event is supported by the Regional Development Council, Central Luzon Growth Corridor Foundation Inc., the Philippine Information Agency, local government units from the seven provinces, and various SME development councils and DTI bureaus.

 

Why You Should Attend

If you’re a buyer, entrepreneur, or simply someone who loves discovering new products, the 26th Likha ng Central Luzon Trade Fair is the perfect opportunity to support local businesses and explore innovative, high-quality goods. The fair offers a chance to connect with suppliers, learn more about sustainable products, and experience the craftsmanship that Central Luzon has to offer.

Make sure to visit from October 16-20, 2024, at SM Megamall, and be part of this exciting event celebrating Filipino talent and sustainability. 

Facebook: https://www.facebook.com/likhangcentralluzon



Comments

Post a Comment